Introduction

Reward your loyal customers for their ongoing commitment by celebrating the anniversary of their membership with your brand! Setting up the Celebrate Loyalty Anniversary Way to Earn allows you to show appreciation for your customers' continued support by awarding them points on the anniversary of when they first joined your loyalty program. It's a great way to reinforce their connection to your brand and encourage long-term engagement!

How it works

This Way to Earn points is intended for stores that use the classic customer account version in their store. When a customer reaches their loyalty anniversary—based on the date they first created an account and joined your loyalty program—the rule is triggered. The anniversary points are added to their balance, rewarding them for being part of your program.

Setting up the 'Celebrate Loyalty Anniversary'

1. Go to Loyalty > Points
2. Click Add Another Way to Earn under the Earning Points section
3. Choose Celebrate Loyalty Anniversary in the Ways to Earn prompt
4. In the Earning Points field enter the points customers will earn.
5. Optional: Use the default icon or upload a custom icon for your custom action for a more personalized look
6. Make sure that the Status is ON.
7. Click Save.

Translating the text and Advanced Settings

To edit the text for the 'Celebrate Loyalty Anniversary' earning rule, please follow the instructions below.

1. Go to Branding > Translation
2. Click the Points tab
3. Find the General celebrate anniversary field and enter the text in the present tense
4. Find the General celebrate anniversary past tense field and enter the text in the past tense
5. Click Save.

To add a custom title and description that will override the defaults on your on site displays:

1. Navigate to the Celebrate Loyalty Anniversary way to earn and click Edit under Advanced Settings
2. Enter your custom title and description
3. Save your changes