Novel integration

BrandLift and Novel integration explained

Integrate your BrandLift account with Novel to optimize conversation points and referral processes.

Benefits

  • Display BrandLift Loyalty point totals within your customers' Novel digital wallets.
  • Utilize Novel's notification system to maintain customer engagement with your Loyalty program.
  • Credit BrandLift points for activities completed via your customer's digital wallet pass.
  • Process POS reward redemptions using the QR code on your customer's digital pass.
  • Leverage pass links to market your Loyalty program.

How to connect BrandLift with Novel

The BrandLift-Novel connection can be established through Novel's integration interface.

  1. Open Novel
  2. Under Settings & Support, click Configure
  3. Go to the Integrations tab
  4. Find BrandLift and enter your BrandLift API Key
  5. Click Save.

Where can I find my BrandLift API Key?

  1. Open BrandLift Loyalty & Referrals
  2. Go to Settings > Developer Toolkit
  3. Copy the REST API Key

Learn about how the integration works

For detailed information on the Novel integration process, consult Novel's support documentation.

Common questions

What rewards can my customers redeem?

Points earned through Novel are incorporated into your customer's BrandLift point balance. This enables them to claim rewards you've established for online and in-store purchases at your POS locations.

How can my customers redeem rewards?

  • Online - By logging in to their customer account
  • POS - By scanning the QR code on their wallet pass.

Can I sync my VIP tiers to Novel?

BrandLift VIP tiers and associated rewards don't automatically sync with Novel, as it has its own configuration process. However, you have the option to maintain consistent naming and create a comparable tiered earning structure. Ultimately, members would accumulate BrandLift points for actions completed through their wallet pass.

Are my customer's referrals tracked in BrandLift?

No. Referrals made through Novel are tracked within your Novel account. The integration with BrandLift would solely award points for completed referrals.

How do I get support for the integration from Novel?

You can contact the Novel team at their help center here.

How do I get support for the integration from BrandLift?

You can contact us via email or in the bottom right chat box.

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